Oct 2019 | Amsterdam | ALDA
For years, AMF has been Amsterdam’s biggest indoor music festival during the Amsterdam Dance Event. And AMF 2019 was the highlight of the five-day conference and festival. With over 40.000 visitors and the world’s biggest EDM DJs performing at this event. The immense Johan Cruijff ArenA again became the biggest nightclub in the world. Besides the announcement of the world’s No.1 DJ by DJ Mag, the Two Is One concept also returned this year with a new and unique performance by Timmy Trumpet, joining forces with W&W.
After six successful editions, Backbone International was again asked by our client ALDA to take care of this event’s production management and technical production. The technical design was done closely with ALDA through their creative invention of this complex technical setup.
Last year a trussing construction on the roof of the ArenA optically lowered the ceiling. But for this edition, our client went to the extreme. Eighty percent of all lighting was hanging above the crowd and could be reduced to just a few meters above them. The actual load-in of this project started on Sunday, the 13th of October. Just like in earlier editions, also, this time, we couldn’t access the grass until the day of the show. Everything hanging above the crowd or standing on the field had to be built around the area and was moved to the right place on this day. A complex challenge, but our client praised our team for getting this job done accurately and efficiently.
The biggest job, however, was the build and hoist of the three 20 meters high crosses on stage, made out of trusses, LED screens, and 510 LED strings with a total of 15.000 single LEDs. Four different suppliers had to cooperate in a tiny area. At the same time, the LED screens had to be attached to the trusses differently than typically. Overall, this project brought the difficulty levels in the build of it again to a new high.
Official event photo credits: AMF